Branding

UX & UI

Marketing

SweetSleep is an application for ASMR lovers. The goal is to combine audio resources, including ASMR, audiobooks, and meditation guides, to help users enhance inner peace, concentrate on various activities, and sleep better at night.

Logo Guide

Clear Space

Color & Font

Persona

Information

Name: Sarah Sleep

Age: 32

Occupation: Literary editor

Education: Graduate Degree

Biography

Sarah values work-life balance and inner peace. Sarah loves reading and meditation. She likes listening to meditation guides and practicing mediation. She wants to track her mediation behavior every day.

Frustrations

Meditation guides are repetitive

Hard to consistently track meditation behavior

Needs

Practicing meditation program

Tracking meditation behavior

App Design

Advertising

Merchandise

Prototype

Prototype Link